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Fukushima Prefecture’s “Come Back Again” Discount, offering 3,000 yen off per night, will begin accepting reservations on October 1. The offer applies to stays in November and December.

Posted on September 5, 2026 by Editor in Chief

Fukushima Prefecture will launch the third phase (fall) of its “Come Again” discount campaign—a measure designed to stimulate travel demand—in November.

This campaign offers a 3,000-yen discount per person per night on stays at hotels and hot spring inns within the prefecture, regardless of whether it’s a weekday or holiday. The third phase covers stays from November 1 through December 25. Reservations can be made directly with participating accommodations (via their official websites or by phone), as well as through online travel agencies (OTAs) and travel agencies in Fukushima Prefecture, starting at 10:00 a.m. on October 1.

If you book directly with the accommodation or through an OTA, you can apply the discount by obtaining a discount coupon in advance from “STAYNAVI” on the campaign’s special website and paying “on-site” at the accommodation. On the other hand, if you book through a travel agency, you do not need to obtain a discount coupon yourself; only advance payments are eligible. Please note that the promotion will end for both booking methods once the budget limit is reached.

Following the conclusion of Phase 3, we also plan to implement Phase 4 (Winter).

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© Source travel watch

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