JR East Group will launch the second phase of its “Enjoy! SixTONES, Enjoy! ShinKANSEN.” campaign featuring SixTONES to attract tourists to the Tohoku area. The campaign will run from June 1 to September 30.
Starting June 1, the design of AR photo frames that can be enjoyed at 12 stations in the Tohoku area will be renewed. The AR photo frames can be obtained from the 2D code on the posters currently installed at 12 stations (Shin-Aomori, Shichinohe-Towada, Morioka, Shin-Hanamaki, Akita, Tazawako, Sakuranbo Higashine, Yamagata, Akayu, Sendai, Fukushima, and Koriyama). You can take pictures with SixTONES members using your smart phone.
The present campaign also includes a drawing for 600 “JR East original luggage tags” featuring the members of SixTONES, which will be awarded to those who use the “Shinkansen e-Ticket” between June 1 and August 7, 2012 at stations on the Tohoku, Akita, and Yamagata Shinkansen lines within six prefectures in the Tohoku region. Each e-ticket used will be counted as one entry, and there is no upper limit to the number of entries.
In addition, limited voice contents will be provided on the Tohoku Shinkansen between Koriyama and Shin-Aomori Stations, utilizing the voice AR application “Locatone”. When riders with a smartphone and earphones approach a specific spot on the train, they will automatically hear a total of six types of special voice content.
For details of each project, please check the special campaign website.
© Source travel watch