Takarajimasya will release “Neo Butter Roll Fairy Neo Butter-kun Fluffy Plush Pouch & Zip Bag Book” on January 22, 2026. The price is ¥2,739.
Neobata-kun, the character of Fujipan Neo Butter Rolls, is the main character in this mookbook. It comes with a Neobata-kun plush pouch made of fluffy, sticky material and two zip bags the same size as the Neo Butter Roll bag.
The plush pouch is palm-sized and can hold a lipstick or earphones, and comes with a ball chain for carrying. The zip bag is designed to look so much like the actual package that it is indistinguishable from it, and can be filled with food, stationery, or anything else you like.
In the magazine, “I want to be a famous bread in Japan! Neobata-kun and his friends, as well as “Tasty as it is! Neo Butter Rolls” are also introduced.
© Source travel watch