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Myakmyak Hittari Meshi, resumes sales on November 20! How to make reservations at Awajiya online and at each store?

Posted on November 19, 2025 by Editor in Chief

Awajiya will resume accepting reservations on November 20 for “EXPO 2025 Myakumyaku Hittaridako Meshi,” an ekiben featuring Myakumyaku, the official character of the Osaka-Kansai Expo, in its design. The price is 1980 yen, and the applicable services are in-store pickup and online store. The product will also be sold at some event venues (details undisclosed).

In-store pick-up reservations will be accepted from November 20 to around late January 2026 (except December 22 to January 4, 2026), starting at 12:30 pm each day. The period may vary depending on sales, and the available pick-up date is only 5 days after the reservation date (e.g., reservation on November 20 → pick-up on November 15). The number of items available for purchase is limited to 3 per person.

The stores covered are Awajiya directly managed stores (Shin-Kobe, Kobe Station, Nishi Akashi, Piore Akashi, Tarumi Station, Seishin Chuo, Kobe Daimaru, Sannomiya Center Gai, Kobe Hankyu, Nishinomiya Hankyu, Takarazuka Hankyu, Kawanishi Hankyu, Senri Hankyu, Takatsuki Hankyu, Hanshin Umeda, Osaka Takashimaya, Tsuruhashi, Keihan Moriguchi, Lazona Kawasaki, LaLa (Kawaguchi store), Awajiya no Omotsubo (Kobe Airport store, TOTTEI KOBE store).

The online store will sell from November 20 to around late January 2026 (except December 22 to January 4, 2026), starting at 7pm each day. The period may vary depending on sales, and the delivery date is only 5 days after the reservation date (e.g., reservation on November 20 → pickup on November 15). A maximum of three per person may be purchased. Only credit card payments will be accepted.

Since the latest information is distributed via Awajiya’s official website and official SNS, the company asks customers to refrain from making individual phone calls, sending e-mails, or inquiring directly at the store.

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