On March 7, JATA (Japan Association of Travel Agents) held a regular press conference at its headquarters in Kasumigaseki to explain the “Let’s Stay on a Weekday! campaign to increase and equalize travel demand.
Travelers who spend 10,000 yen or more per person on a weekday through a JATA member travel agency will win a coupon (30,000 yen/10,000 yen) that can be used next time.
The program will be implemented throughout FY2024 and divided into four phases: April 1 to June 30 (Phase 1), July 1 to September 30 (Phase 2), October 1 to December 31 (Phase 3), and January 1 to March 31, 2025 (Phase 4). (160 winners in total).
The Hokuriku Ouenwari discount campaign will begin on March 16, and travelers who have booked through these municipal discount campaigns are eligible to apply as long as they include a weekday stay.
© Source travel watch