Biwako Broadcasting Corporation (Otsu City, Shiga Prefecture) has launched a website, “BBC Shiga Tourism Support Site Biwa Trip,” to introduce tourist facilities in Shiga Prefecture. The site lists 58 facilities in a variety of genres, including restaurants, cafes, taverns, hotels, direct sales of agricultural products, and museums. The website offers discounts and other benefits available only to visitors to the site, and the broadcaster hopes that the site will help people rediscover Shiga’s charms and create a lively atmosphere.
As part of the 50th anniversary commemoration of the station’s opening, this project was planned to support the tourism industry in the prefecture, which has been hit hard by the new coronavirus. The website introduces facilities in four categories, including “gourmet,” “lodging,” and “hot springs. In addition to the PR with photos and text, the site also includes special offers such as a 100 yen discount on coffee or food at cafes, half off battery replacement at watch stores, and free gift of originally designed letterheads at museums. The site also included special offers such as a free gift of an originally-designed letterhead at the museum. The special offers can be used by mentioning that you saw the website when you visit the facility. The website opened in April and will run until March next year. The site opened in April and will run until next March.
According to the broadcaster, the site receives approximately 100 hits per day, and the company aims to increase the number of hits even more in the future by promoting the site through information programs produced by the broadcaster. The person in charge of the site is enthusiastic, saying, “We want to make the site an opportunity for the people of the prefecture to visit facilities that they have not known about before.
We are also always looking for registered facilities. There is no charge for registration, provided that exclusive privileges are offered. For inquiries, please contact the Broadcasting Corporation at 077 (524) 0154.
© Source Kyoto City Official Website