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ANA renews its website, with newly developed hashtag feature for better navigation UX

ANA renewed its website on August 31.

For the renewal, the site was divided into “Domestic,” “Overseas,” “Shopping & Life,” and “Mileage” sections to simplify the site structure at each level. The top page is now a user’s “My Page,” where users can log in to view their mileage count, eligible campaigns, and other membership services. In addition, the site now offers hashtag-based related information as recommended information, making it easy to search for travel information tagged with a place name or other information.

In addition, the menu is now always displayed at the bottom of the screen in the smartphone version.

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© Source travel watch

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